Guerrilla Marketing on Bikes in Japan

Walking in the Umeda district of Osaka, I noticed a group of cyclists all dressed in uniform and obviously advertising something. It easily caught my attention, as it did everyone else, hence a successful guerrilla marketing concept: a bike parade!! It says “Children 110 Yen” (approx $1.45USD) so I assume it’s some sort of entrance price for an amusement park or something like that? 

None of them looked happy riding their bikes though, but it was a bit of a warm day. Or perhaps it was the basket in the front? If I got paid to ride around in circles all day, I would be happy!! In fact, I’d be ringing my bell too!! Imagine each bell had a different tone, and they were playing a tune while riding around? Now that would have been cool! Ride on Osaka!!

My Cards Are Moo Cards! Moo.com

Every time I hand out my business cards, people get excited. They like the unique size and shape, the thickness of the paper, and the variety of covers I have available. The MiniCards are from a company called Moo.com. From what I can remember, you can choose up to 100 different covers for your cards; your own images, or choose from their wide selection. In fact, all the images on my Minicards are from my blog. If you want to stand out and be different, get Moo Cards!!

(P.S. I’m not getting paid to promote Moo.com. I just love their products and want to share!)